Statistics

Purpose

Statistics is your Business KPIs view: a grid of metric cards, larger trend charts, and a Predictions block. Numbers come from what already happened in the workspace—finances, sales, site traffic, forms, projects-style tasks, team, and conversations—so empty or flat charts usually mean there is little or no activity in the selected period.

Tax-related labels on money cards follow VAT or sales tax wording depending on your company’s country.

Date range

Next to the page title, open the calendar control to pick a preset range or a custom span. The KPIs, charts, and prediction inputs all refresh to match that window.

Your own layout

If your role can edit the dashboard, use Customize to turn layout editing on, then Done when you finish. View-only roles see the same metrics but cannot change the layout.

Add card opens a checklist grouped by theme: turn KPI cards on or off under Financial, Sales, Invoicing, Products, Website, and Operations—for example money and margin, leads and conversion, invoices and quotes, catalog and buyers, pages and visitors and forms, appointments, courses, tasks, team, and conversations.

The same panel has a Charts section so you can show or hide trend charts (such as revenue and profit over time, invoices, contacts, visitors, expenses, customer acquisition cost, and conversion). Reset to default restores the starter set of cards and charts.

While Customize is on, drag the grip handle on a card or chart to reorder it; use remove on a tile to hide it without opening the picker. Order and visibility are saved for you in this workspace.

Set goals

Use Set goals in the Statistics toolbar to give your visible KPI cards a target for a period you choose—this month, this quarter, or this year.

The dialog only lists metrics that already appear on your dashboard. If something is missing, turn that KPI on with Add card first, then open Set goals again.

Enter a target for each metric you want to track, then Save goals. Progress shows on the card itself, and you can hover the goal hint on a tile to see the target you set.

Goals are yours—not the automatic Predictions block and not tied to the main date-range picker on the page, which still controls the numbers you compare.

Everyone with access can see progress; only teammates who can edit the dashboard can change or save goals.

Reading cards and charts

Each KPI shows a headline value and a short subtitle; some have a help icon with a longer explanation—hover or focus it when terms like conversion or LTV are new to you.

Charts use color in the legend to distinguish series (for example revenue next to expenses). If a chart has no points for the range, you will see a simple no data state instead of a graph.

Predictions

Below the main dashboard, Predictions estimates where a few headline metrics could land, with current period values, last year for comparison, and a progress bar against the modeled target.

Use Growth adjustment (slider, step buttons, or the numeric field) to stress-test a more optimistic or conservative scenario; reset clears the tweak. This adjusts the forecast display—it does not change underlying records.

Where the numbers come from

You do not type totals here. To move the real figures, work in Finances, Audience, Products, Pages / the site builder, Projects, Team, and other areas that create the activity Statistics aggregates, then return with the same or a new date range.